Don’t let it be a chore. Don’t think of it like a chore. Breathe. It isn’t meant to be stressful. I keep repeating this to myself when it comes to my LEAST FAVORITE social media channel, A.K.A. Twitter. I’m okay with people hating me for not loving the very popular Twitter. However, after reading Follow Me!, I’m warming up to it………little at a time, little at a time.
Creating personal brands on Twitter doesn’t have to be stressful
Thanks to Sarah-Jayne Gratton, the author of Follow Me! Creating a Personal Brand with Twitter®, I’m starting to understand Twitter a little more. Accepting the fact it’s a fantastic way to touch base with all my favorite people, and brands, and companies. In my mind, I always thought of it as such a hassle. Time-consuming, stress inducing, fast-moving, and was absolutely not worth my time.
I was wrong. I can admit it.
Follow Me! helped me embrace what I need to do on Twitter:
- form relationships
- form a real core of people with similar interests
- share great information with like-minded people
- create bonds
- create lists in Twitter
- find a variety of interesting people to follow
- create an environment to avoid an out of control stream of tweets
Why Twitter is scary
Essentially what scared me off of Twitter: an out of control stream of tweets, which overwhelms with information. I preferred to ignore it, and see if anyone noticed. Honestly, not many people noticed me, but I grew a following somehow. Go figure. Honestly, it happened because I joined Twellow, and a few other directories. Plus, my Tweets sent directly from blog posts, along with retweeting other peoples’ tweets, helped grow my following, too. It turns out I did two things right, the other two things I missed: THANKING and ENGAGING.
Aftermath of Follow Me!
After reading the book, I’m more involved on Twitter. I’m retweeting, thanking people for their shout outs, as well as thanking them for following me. I’m all about sharing, and I love to interact with some of my favorite brands. It’s been kind of fun. I’m getting into it.
- My favorite part of the entire book? All of the tools shared at the end of the book.
- My second favorite part? At the end of each section of the book, professionals knowing far more than I do about Twitter, share how they “do it.” Plus, they share their favorite tools for making Twitter work the best for them, and for building their personal brand.
I keep telling myself: it’s not a chore, it’s fun, and you need to ENJOY your time on Twitter. Fit it into your regular business day.
I’m not sure if may have given Twitter a deeper look if not for Follow Me!. Super glad I was given the chance to review it. It’s available as an eBook, which is less expensive than the hard copy I received for $24.99.
I’d shoot for the eBook, better value!